Dear Companies: Knock it Off, Please!
E-mail feedback to esurance:
I flew Delta airlines yesterday. When the planes take off, after the safety video, the captive audience of passengers is subjected to a handful of television commercials. Personally, I take offense at being subjected to television commercials: I avoid gas stations and airlines that subject me to commercials. I don’t subscribe to cable TV, but pay to stream shows commercial-free online.
Yesterday one of the television commercials that was forced upon me was from esurance. Hey! I PAID for this insult! My desire to use esurance as my auto insurance provider was greatly diminished upon being forced to watch a television commercial.
As people continue to leave the commercial television system, cultural tolerance for commercial interruptions will decrease. This complaint is the tip of an iceberg that is growing before you. Please reconsider this practice of forcing your television commercials upon captive audiences before you alienate even more customers.